Redefining Masculinity: Gillette Ad Controversy

I quite like the message in that ad. Charlton‘s post from the other day gave a few things to think about. This, in particular, stood out to me:

To sum it up, the message is: we can be better. We can be the role models our sons need us to be. We only need to be kinder to one another.

Forbidden Writings

This morning, I learned about the new ad campaign created by Gillette to raise awareness about toxic masculinity in our society. My initial reaction to the ad was a positive one. I was very happy to see that the issue of violence as a prevalent factor of masculinity was being brought to light, and it brought a smile to my face. However, when I looked at the replies to this ad on Twitter, then on Youtube, and began to cringe uncontrollably at vitriolic response Gillette was receiving. many of which varied from “You’re saying all men are bad now?” to “Not buying Gillette ever again” and my personal favorite here:

“Like every other company that wants to get in on the social justice movement that will pay in sails.”

Yeah…. ‘pay in sails’.

I had a bit of a knee-jerk reaction to this on Twitter earlier this morning as I…

View original post 525 more words

Is it really a first-world problem?

One time, I was playing a creativity game with a group of of friends. I remarked that I was battling the the competitive stress of the moment, to which one guy quipped, "First-world problem!" Oh, how we laughed! But also, this came at a time where I was questioning privilege in our modern, tech-infused society, and … Continue reading Is it really a first-world problem?

Blog tour: Day 6 — Careful, she hits back

Back on the road today! I'm visiting The Brit Babes, sharing my thoughts on a dicey topic — when is it OK to hit a girl? I find it hard to talk about this because the consequences on both sides of the fence are potentially so extreme. But given what we're seeing in the media … Continue reading Blog tour: Day 6 — Careful, she hits back

Blog tour: Day 4 — Creating a respectful hero

Today, I'm visiting at Lisabet Sarai's blog, Beyond Romance, talking about the sexy and respectful hero of Chasing Sisyphus. I grew up in a time we now brand as an era of "toxic masculinity" and, well, I can't argue with the label. So many things I thought were normal back then now give me a royal ick … Continue reading Blog tour: Day 4 — Creating a respectful hero